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月狐數(shù)據(jù)
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月狐數(shù)據(jù)

Real-time monitoring of the whole area

Facilitate refined analysis and regional trajectory analysis of customer flow based on massive geographic location data

    Demonstrate regional status using macro-level market data

    Big data analysis helps understand the proportion of people moving between cities and characteristics

    Big data analysis helps understand the proportion of people moving between cities and characteristics

    Tailor marketing plans as per visitor characteristics

    In-depth analysis of visitor flow helps investigate characteristics of customers, providing data support for marketing services

    In-depth analysis of visitor flow helps investigate characteristics of customers, providing data support for marketing services

    Understand current industry status and the company's own market position

    Effective analysis of trends and characteristics of resident/mobile population in each industry region

    Effective analysis of trends and characteristics of resident/mobile population in each industry region

    Analyze performance of competing products and develop wise operation strategies

    Analysis of customer flow, customer characteristics and customer source help explore the operation rules of competing products

    Analysis of customer flow, customer characteristics and customer source help explore the operation rules of competing products

Data Dimensions

  • Business District Traffic Monitoring

    Real-time customer flow, customer flow trend, day-on-day customer flow ratio and customer heat map

  • Online Behavior Preference

    APP preference and online behavior differentiation analysis

  • Customer Flow Value Analysis

    Analysis of assets, spending power, and earning capacity

  • Customer Flow Basic Portrait

    Demographic attributes, family structure, occupation, travel preferences, spending & income, interests & hobbies

  • Customer Flow Analysis

    Domestic, overseas, in-province, out-of-province

  • Customer Flow Trajectory Analysis

    Analysis of regional flow trajectory and regional visiting behavior (frequency, period, duration))

Service Advantages

  • Massive Data

    1.44 billion monthly active devices, providing massive data for business district traffic services

  • Rich Experience

    With 10 years' technical experience, we have carried out in-depth cooperation with well-known institutions, e.g., Yum China, Vanke, Longfor, Hongkun, Tongji University

  • Leading Technology

    Obtained more than 20 patents with leading technical strengths in processing GIS big data